Buick Super Bowl

NOT SO PEEWEE

FOOTBALL

Buick wanted to introduce a couple new vehicles and have some fun. So, we injected some Super Bowl worthy humor into the existing brand campaign, That’s not a Buick? And we invited Cam Newton and Miranda Kerr to be a part of it. Not only did the spot break the USA Today Ad Meter’s Top 10, we helped Buick break the platform boundaries on SnapChat and Instagram.

Ranked 4th Best Automotive Spot Ever - Automoblog (2024)